50th Anniversary Subaru Impreza
Michael Simari and the Manufacturer
Subaru has come a long way since Malcolm Bricklin began importing the company's 360 in 1968. It was an inauspicious start. The tiny, two-cylinder city car was notoriously labeled "the most unsafe car on the market" by the folks atConsumer Reports. But Subaru persevered, and while the little 360 shares little more than its horizontally opposed engine configuration with the brand's current models, the 25-hp two-door remains an integral chapter in the story of Subaru's eventual success in the U.S. market.
In celebration of said success, Subaru is offering every vehicle it currently sells with a special 50th Anniversary Edition package. Each wears the same Heritage Blue paint, 50th Anniversary Edition badging, black interior upholstery with silver stitching, and contrasting silver seatbelts. Additionally, Subaru fits each model except the BRZ with package-specific wheels to distinguish the models from their run-of-the-mill counterparts.
Michael Simari and the Manufacturer
Subaru is limiting production of the entire series to just 6300. The rarest of the group is the WRX STI, of which 200 are being produced. It wears a price tag of $42,055, or $300 more than the WRX STI Limited on which it's based. A slightly greater number of BRZ 50th-anniversary models—250 in total—will grace U.S. roads, each priced at $30,800, which is $1495 more than the BRZ Limited it stems from. Subaru is asking $36,355 for each of the 600 WRX 50th-anniversary models, which share their feature content with the $32,455 WRX Limited.
Like Subaru's sportier offerings, the more mundane Crosstrek, Forester, Impreza, Legacy, and Outback 50th Anniversary Edition models are based on upper-level trims and command a small premium over their non-anniversary-edition counterparts. Subaru is producing 1050 anniversary editions of each of these models.
Michael Simari and the Manufacturer
The Crosstrek is based on the 2.0i Limited and will set consumers back $30,955. The Impreza is also based on 2.0i Limited trim level and will consist of a mix of 500 sedans at $29,200, and 550 hatchbacks for $29,700. The Forester will offer 2.5i Touring-based anniversary editions (800) for $34,305, and an additional 250 with the 2.0XT powertrain for $37,305. Similarly, the Legacy and Outback will offer 50th-anniversary models with either four- or six-cylinder power (800 of the former, 250 of the latter). The four-cylinder Legacy is $32,350, while Outback 2.5i is $35,995. The six-cylinder Legacy stickers for $34,700 and the Outback 3.6R for $38,195.
If you want to get in on the celebration, you'd better act fast because the 50th Anniversary Edition models are already on sale.
Michael Simari and the Manufacturer
Michael Simari and the Manufacturer
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50th Anniversary Subaru Impreza
Source: https://www.caranddriver.com/news/a16667286/blue-brand-group-limited-edition-subarus-celebrate-50-years-of-u-s-sales/
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